Jeff STREEPER
Founder and Director – Art and Content

A dynamic creative director, designer and strategist, Jeff transforms ideas into communications that connect with emotion, depth and immediacy. With training in design, a background in architecture, and a distinguished career in advertising, he offers a unique breadth of insight and expertise in visual branding, gallery exhibitions, product development, and publishing in addition to his award-winning print and editorial work.

Throughout his career, Jeff has been instrumental in bringing style into advertising and content into design. His agency history covers stints at Ogilvy & Mather NY; Arnell Group; Young & Rubicam; Merkley Newman Harty (as a founding team-member); FCB Draft; J Walter Thompson; Wells Rich Greene; Doremus Advertising; and Masius NY (as a founder). Jeff’s clients have run the gamut from the American Express Green Card to the World Health Organization.

Collaborations with visionaries, innovators, and influencers provide key inspirations to Jeff’s work, some resulting in historic campaigns and projects. His longtime association with photographer Annie Leibovitz has yielded, among other successes, the design of two of the best-selling photography books of all time. Many of Jeff’s professional partnerships are longstanding, characterized by a working process driven by mutual respect, integrity, and results. j.s@modernidentity.com

Tommy GONZALEZ
Digital Development

Coasting along the cutting edge of technology, Tommy provides a deep understanding of the most current technological processes that drive communications media. He is motivated by a sincere desire to produce innovative vehicles that entertain and engage while educating viewers. Trained in audio/video recording with a concentration in digital media, he possesses the solid programming skills required to harness the technologies that power our media solutions. Along his career, Tommy has developed interactive projects and/or videos for Chase, Chevron, Crawford & Company, Doremus, Eli Lilly, and Sirius Satellite Radio. He has also developed websites for a wide variety of clients and subjects, including alternative-energy company Ener1, Inc. and EMI Publishing. t.g@modernidentity.com

Neilan TYREE
Business Development Specialist

Neilan is one of the best known and most successful advertising industry business development leaders in the country and also, arguably, one of the most fun. His battle cry has always been (both during festive boom times and boring/alarming economic downturns) “If you’re not having fun in new business, then you need to get out of the business.”

Neilan is proud to have spent much of the last 35+ years exclusively devoted to agency growth for some of the very best (and in some key cases) biggest firms in the business. The chief beneficiaries of his efforts have been those CEOs, founders and other C-level leaders of such prestigious agency brands as J. Walter Thompson, Chiat/Day, Merkley Newman Harty, St. John & Partners, McKinney & Silver, Euro RSCG, Kirshenbaum Bond & Partners, SS+K and a host of others.

Along the way, he’s been a key player in winning over $6 billion in new billings and the roster of bosses he’s reported to reads like a Who’s Who of Advertising from the last quarter century.

He notes: “My mission was, is and always will be to help the senior-most person or persons in anyorganization achieve their most audacious objectives and that, of course, always includes growth through significant new revenue gains — and invariably includes the creation of new dedicated internal and external communication programs and aggressive outreach to a variety of different constituents.” neilan@neilantyree.com